http://reinvestors.wordpress.com/2008/07/05/6-the-critical-components-of-a-successful-direct-mail-campaign/ Real Estate Investing Thu, 30 Jul 2009 12:26:37 +0000 http://wordpress.com/ hourly 1 http://reinvestors.wordpress.com/2008/07/05/6-the-critical-components-of-a-successful-direct-mail-campaign/#comment-17 Suzanne Obermire Mon, 07 Jul 2008 17:32:23 +0000 http://reinvestors.wordpress.com/?p=28#comment-17 What an excellent example of a critical piece of info missing...I think it really helps to put your customer hat on and think about how easy/hard it would be to respond and purchase as a result of a dm campaign. Know that if it's too hard, no one will take the effort to do it. What an excellent example of a critical piece of info missing…I think it really helps to put your customer hat on and think about how easy/hard it would be to respond and purchase as a result of a dm campaign. Know that if it’s too hard, no one will take the effort to do it.

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